72andSunny Sydney, Agency / Creative,

Description

This hero video campaign for the brand Lyka titled Poo Glorious Poo features a woman walking her brown dog in a lush green park. The natural daylight illuminates the outdoor setting as the dog shakes its fur and interacts with people in the background. The visual composition uses horizontal framing with warm grading and lively character moments. Created by 72andSunny Sydney with music and sound by Elliot Wheeler at Turning Studios and media by Alchemy One.