Swimwear Ad Campaign 2025

Description

This monochrome swimwear advertising campaign image for Ludovic de Saint Sernin features a man standing beneath an outdoor shower. Photographed by Stuart Winecoff on Fire Island, the composition captures the subject from behind in black swim briefs as water cascades down his back and shoulders. The grainy, high-contrast black and white aesthetic highlights the textures of the wooden structure and streaming water droplets. Visible text on the frame includes the brand monogram on the left and Fire Island Pines on the right.

Style

Editorial, Vertical, Monochrome, Gritty, Grainy

Techniques

Analogue / film

Industries

Swimwear

Color

Background

Garage

Context

Advertising Campaign