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BrandLucy Guerin Inc
ProjectBrand Identity
A brand identity manual for Lucy Guerin Inc displayed as multiple slides with red, white, and black layouts showing design elements.

M.Giesser, Graphic Design,

Associated creatives

M.Giesser
M.GiesserGraphic Design

Tags

Description

This brand identity presentation for Lucy Guerin Inc is structured across several slides showcasing the company's visual language. The design uses a bold, minimalist aesthetic dominated by a vibrant red, neutral off-white, and black. Various pages detail brand values, wordmarks, logo applications, typography choices, and specific colour palettes. One section highlights imagery from dance performances, underscoring the company's focus on contemporary movement. The layout is clean and corporate, featuring spiral-bound style elements on a white background with a consistent grid system.

Style

Commercial, Corporate

Techniques

Typography, UI illustration

Industries

Music