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  • ·Luck of the bounce AAMI commercial by Publicis Production UK
Brand
AAMI
ProjectLuck of the bounce

Publicis Production UK, Production,

Associated creatives

Publicis Production UK
Publicis Production UKProduction
FINCH
FINCHProduction
The Editors
The EditorsPost Production / VFX
Otis Studios
Otis StudiosMusic / Sound
Level Two Music
Level Two MusicMusic / Sound
OMD Australia
OMD AustraliaMedia

Tags

young girl running with footballyoung girlgirl runningfootball playeraustralian rules football

Description

This commercial video for the AAMI brand, titled Luck of the bounce, opens in a dimly lit workshop where an older man crafts a football. The scene transitions to a sunlit sports field where children and players in team uniforms run and play Australian rules football. The cinematography captures dynamic outdoor motion with warm lighting, culminating in celebratory scenes on the field and sidelines. Production credits include Publicis Production UK and FINCH.

Style

Horizontal, Action, Cinematic, Warm

Industries

Football (American)

Color

Crimson (50%)
Pure White (30%)

Background

Sports Venue

Context

TVC / TV Commercial