BrandZara

David Sims, Photographer & Director, New York
Associated creatives
Tags
Description
A group of models lounge across a dark sofa and floor within an interior covered in botanical-patterned wallpaper. Photographed by David Sims and creative directed by Luca Guadagnino for Zara, the scene is lit with warm, dramatic chiaroscuro illumination casting deep shadows. Models including Mica Argañaraz, Jacqui Hooper, Roman Lenoir, Takfarines Bengana, and Bai wear cream dresses, graphic separates, and casual tailoring while holding delicate botanical stems.
Style
Editorial, Horizontal, Moody, Warm
Techniques
Low-key / chiaroscuro
Industries
High Street Fashion
Color
Off-White (30%)
Off-Black (30%)
Background
Living Room
Context
Advertising Campaign
