Zara Luca Guadagnino for Zara 2026 Collection 2026

Description

Shot by photographer David Sims with creative direction by Luca Guadagnino for the Zara 2026 Collection, this campaign image captures a group of models lounging languidly across a curved dark sofa and wooden floor. The subjects, including Mica Argañaraz, Jacqui Hooper, Bai, Roman Lenoir, and Takfarines Bengana, are styled in cream printed garments, shimmering silver textiles, and dark shorts, accented by delicate botanicals draped across their forms. Warm, dramatic low-key lighting creates deep cast shadows and luminous highlights across the figures against intricate botanical wallpaper.

Style

Editorial, Horizontal, Moody, Warm

Techniques

Low-key / chiaroscuro

Industries

High Street Fashion

Color

Background

Living Room

Context

Advertising Campaign