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Brand
Louis Vuitton
Project'La Beauté' 2025 Ad Campaign
Close-up profile of a black woman with red lipstick and green graphic eyeliner next to gold makeup products and a miniature trunk.

Louis Vuitton 'La Beauté' 2025 Ad Campaign 2025

Associated creatives

Dame Pat McGrat
Dame Pat McGratCreative Director
Steven Meisel
Steven MeiselPhotographer
Ida Heiner
Ida HeinerModels
Chu Wong and Awar Odhiang
Chu Wong and Awar OdhiangModels
Guido Palau
Guido PalauHair
Pat McGrath
Pat McGrathMakeup

Tags

black woman profile portraitblack woman profilewoman profile portraitblack womanprofile portrait

Description

This beauty portrait from the Louis Vuitton La Beauté 2025 ad campaign features a striking profile shot of a black woman wearing bold green graphic eyeliner and vibrant red lipstick. The model is positioned against a gradient blue background with the Louis Vuitton brand name displayed clearly at the top. In the lower right corner, luxury gold makeup items including a lipstick and compact palettes rest atop a miniature monogram trunk. The lighting is clean and polished, highlighting the rich skin tones and polished cosmetic finishes. The photography was directed by Steven Meisel with makeup by Pat McGrath.

Style

Vertical, Commercial, Glossy, Polished

Industries

Cosmetics

Color

Crimson (20%)
Gold (30%)
Jet Black (50%)

Background

Gradient

Context

Advertising Campaign