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BrandLouis Vuitton
ProjectKeepall 2023 Ad Campaign
j-hope posing dynamically in a tailored burgundy coat and trousers holding a Louis Vuitton monogram Keepall bag against a pale backdrop.

Louis Vuitton Keepall 2023 Ad Campaign 2023

Associated creatives

Nicolas Ghesquière
Nicolas GhesquièreLouis Vuitton Creative Director
j-hope
j-hopeTalent

Tags

j-hopeeast asian man dancingman in burgundy coatburgundy long coatburgundy coatburgundy trouserslouis vuitton keepall baglouis vuitton duffle bagmonogram keepall bagmonogram travel bagduffle bagtravel bag

Description

Talent j-hope poses in mid-motion for the Louis Vuitton Keepall 2023 advertising campaign under creative direction by Nicolas Ghesquière. He wears an embossed deep burgundy long coat over matching wide-leg trousers and coordinating sneakers while swinging a classic monogram canvas Keepall duffle bag behind him. The shoot is staged against a clean, light studio backdrop with directional lighting casting defined shadows on the ground.

Style

Vertical, Commercial, Clean

Techniques

Hard Light

Industries

Luxury Fashion Houses

Color

Burgundy (70%)
Chocolate (20%)

Background

White Seamless

Context

Advertising Campaign