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Brand
Loro Piana
ProjectHoliday 2025 Ad Campaign
A male model leaning against a large arched wooden door wearing neutral-toned winter apparel photographed by Annemarieke Van Drimmelen.

Loro Piana Holiday 2025 Ad Campaign 2025

Associated creatives

Annemarieke Van Drimmelen
Annemarieke Van DrimmelenPhotographer
Aivita Mūze
Aivita MūzeModels
Awar Odhiang
Awar OdhiangModels
Elias Monstrey
Elias MonstreyModels
Hejia Li
Hejia LiModels
Mathilda Gvarliani
Mathilda GvarlianiModels
Penelope Ternes
Penelope TernesModels
Yoesry Detre
Yoesry DetreModels
Aleksandra Woroniecka
Aleksandra WoronieckaStylist
Piergiorgio Del Moro
Piergiorgio Del MoroCasting Director

Tags

man leaning on doormale model leaning on doorman in wool jacketmale modelmanwool jacketcable knit sweaterbeanietrousers

Description

This portrait from the Loro Piana Holiday 2025 ad campaign features a male model leaning against a rustic arched wooden door framed by textured concrete architecture. Captured by photographer Annemarieke Van Drimmelen, the model wears a layered wool jacket, cable-knit sweater, matching trousers, and a beanie in warm neutral tones. The composition employs soft, natural lighting and a desaturated colour palette to highlight the tactile qualities of the garments. Styled by Aleksandra Woroniecka, the look exemplifies refined winter luxury.

Style

Editorial, Vertical, Desaturated, Earthy

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Camel (50%)
Chocolate (30%)
Medium Grey (20%)

Background

House

Context

Advertising Campaign