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Man wearing a fedora and grey wool jacket standing by an open wooden window in a wood-paneled room for Loro Piana Holiday 2025 Ad Campaign

Loro Piana Holiday 2025 Ad Campaign 2025

Associated creatives

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Description

This commercial image from Loro Piana's Holiday 2025 Ad Campaign was photographed by Annemarieke Van Drimmelen and styled by Aleksandra Woroniecka, with casting by Piergiorgio Del Moro. A male model stands in a rustic, wood-paneled room, leaning against an open multi-pane wooden window that reveals an outdoor view. He is dressed in a textured grey wool jacket, matching trousers, and a fedora hat, evoking a classic alpine aesthetic. Natural light streams through the window, illuminating his figure and highlighting the rich wood textures of the interior walls and antique furniture. The composition emphasizes traditional craftsmanship and warm, muted earth tones.

Style

Vertical, Commercial, Warm, Raw

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Charcoal (60%)
Camel (40%)

Background

Hotel Room

Context

Advertising Campaign