BrandLoro Piana
ProjectFall 2023 Ad Campaign
Loro Piana Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
Shot in black and white by Alasdair McLellan for the Loro Piana Fall 2023 advertising campaign, models Mona Tougaard, Valentin Humbroich, and Rebecca Leigh Longendyke pose together on a shoreline. The models wear chunky ribbed knit sweaters paired with black wetsuit bottoms pulled up to the waist. The outdoor coastal setting is lit by diffused natural overcast light, creating soft contrast and rich tactile texture in the knitwear.
Style
Horizontal, Commercial, Monochrome
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Jet Black (50%)
Light Grey (50%)
Background
Sandy Beach
Context
Advertising Campaign