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Brand
London College of Communication
ProjectBrand Identity

Fedrigoni, Paper,

Associated creatives

MAKE
MAKEGraphic Design
Fedrigoni
FedrigoniPaper

Tags

motion graphics videotypographic animationbrand identityblue and white typographyglitch effect

Description

This motion graphics video presents the brand identity for the London College of Communication. The sequence features dynamic blue and white typographic animations, repeating text patterns, and analog tape distortion effects. The visual rhythm shifts between bold lettering, undulating patterns, and event dates against high-contrast backgrounds. Produced with graphic design elements, the video delivers a striking visual identity statement.

Style

Horizontal, Cinematic, Neon

Techniques

VHS / lo-fi, Motion Graphics

Industries

Digital Media & Publishers

Color

Royal Blue (60%)
Pure White (40%)

Background

Solid Colour

Context

Brand Film / Corporate Video