ProjectBrand Identity

Brand Identity 2024
Associated creatives
Tags
Description
A pair of hands holds an open brochure featuring bold typography on the right page and an abstract geometric composition of white organic shapes on a rich blue background on the left page. The editorial layout showcases minimalist design principles using high-contrast color blocking and textured paper stock. The shot is captured from a top-down perspective against a raw concrete wall background with soft, natural lighting. This piece forms part of the Brand Identity project created for London College of Communication in collaboration with Fedrigoni.
Style
Editorial, Vertical, Clean
Techniques
Typography
Color
Royal Blue (50%)
Pure White (50%)
Background
Concrete Texture
Context
Editorial