BrandLoewe x On
ProjectFall 2023 Ad Campaign

Loewe x On Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
A high-angle studio shot features a person lying flat against a stark white background. The subject is wearing a crisp blue and white vertically striped button-down shirt paired with sleek black trousers. Their feet are raised and crossed, showcasing lime green technical sneakers. Bold black typography for 'LOEWE' is positioned at the top, with the 'ON' logo integrated near the bottom right. The composition uses negative space to emphasise the footwear and the graphic interaction between the subject's limbs and the text.
Style
Editorial, Lifestyle, Commercial
Techniques
Studio strobe
Industries
Sportswear, Footwear





