Yis Kid, Berlin

Description

Captured by photographer Yis Kid for mytheresa as part of the Loewe X On project, this striking editorial image shows a figure suspended mid-air in a dynamic backflip against a dramatic, overcast stormy sky. The subject wears lavender trousers, white sneakers, and an unzipped jacket that billows around them during the movement. Natural lighting highlights the raw energy and athletic form of the pose against the heavy, textured cloud background.

Style

Editorial, Horizontal, Action

Techniques

High-speed / freeze, Natural light

Industries

Sportswear

Color

Background

Overcast Sky

Context

Advertising Campaign