Brand
ProjectLoewe Perfume

Various Editorials Loewe Perfume 2025
Associated creatives
Tags
Description
A bottle of Loewe Aire Anthesis fragrance is positioned vertically against a heavily textured, cracked asphalt surface with remnants of white road paint. The rectangular turquoise-teal glass bottle features a minimalist white label with black serif and sans-serif typography, topped by a cylindrical light natural wood cap. Direct overhead sunlight creates a sharp, dark shadow to the right of the bottle, highlighting the gritty fissures and tactile grain of the pavement beneath.
Style
Editorial, Vertical, Gritty, Tactile
Techniques
Hard Light
Industries
Fragrance
Color
Teal (50%)
Off-White (30%)
Camel (20%)
Background
Road
Context
Editorial
