Brand

Loewe Paula’s Ibiza Summer 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This portrait for Loewe's Paula's Ibiza 2024 ad campaign was photographed by Gray Sorrenti. A black man in his 20s with short dreadlocks, a beard, and a serious expression poses against a clean white backdrop, wearing a long-sleeved white t-shirt featuring bold blue graphic typography on the chest. A large white cockatoo bird is perched prominently on his right shoulder, its feathers contrasting cleanly with the bright backdrop. The lighting is soft and even, highlighting textures on the fabric and the plumage of the bird. The composition is vertical, structured like an editorial feature with bold black brand typography across the top.
Style
Editorial, Vertical, Clean
Industries
Luxury Fashion Houses
Color
Pure White (80%)
Navy (20%)
Background
White Seamless
Context
Advertising Campaign



