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Brand
Loewe
ProjectPaula’s Ibiza Summer 2024 Ad Campaign
Close-up portrait of a man wearing green sunglasses with a large blue butterfly across his face for Loewe Paula's Ibiza 2024 campaign

Loewe Paula’s Ibiza Summer 2024 Ad Campaign 2024

Associated creatives

Jonathan Anderson
Jonathan AndersonLoewe Creative Director
Gray Sorrenti
Gray SorrentiPhotographer
Alison Oliver
Alison OliverModels
Kevin Abstract
Kevin AbstractModels
Taeyong
TaeyongModels
Yebba
YebbaModels
Young Miko
Young MikoModels
and 070 Shake
and 070 ShakeModels
Benjamin Bruno
Benjamin BrunoStylist
Farago Projects
Farago ProjectsProduction
Philipp Haemmerle
Philipp HaemmerleSet Designer
Krystal Klear
Krystal Klear

Tags

man wearing sunglasses and butterflyman wearing sunglassesman with butterflyman portraitgreen sunglassesblue butterfly

Description

This portrait from Loewe's Paula's Ibiza 2024 ad campaign was photographed by Gray Sorrenti with styling by Benjamin Bruno and set design by Philipp Haemmerle. The close-up composition features a man wearing translucent green sunglasses with a vibrant blue butterfly resting across the bridge of his nose and frames. He wears a light blue collared shirt against a neutral white seamless background. Large bold typography spelling LOEWE appears along the top edge of the frame.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Cobalt (50%)
Forest Green (50%)

Background

White Seamless

Context

Advertising Campaign