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ProjectFall 2023 Japan Men's Ad Campaign
Kenshi Yonezu wearing a blue denim jacket seated indoors for the Loewe Fall 2023 Japan Men's Ad Campaign

Fall 2023 Japan Men's Ad Campaign 2023

Associated creatives

Jonathan Anderson 
Jonathan Anderson Loewe Creative Director
Arnaud Lajeunie
Arnaud LajeuniePhotographer
Kenshi Yonezu
Kenshi YonezuTalent

Tags

kenshi yonezukenshi yonezu in blue denim jacketkenshi yonezu seatedman in blue denim jacketblue denim jacketdenim jacketblue denim trousersdenim trousersjapanese man

Description

This image features the Japanese singer-songwriter Kenshi Yonezu seated indoors wearing a patterned blue denim jacket and matching trousers for the Loewe Fall 2023 Japan Men's Ad Campaign. The campaign image was photographed by Arnaud Lajeunie with creative direction by Jonathan Anderson. The background has a muted, textured appearance behind the subject, and bold black typography spelling LOEWE sits across the top margin.

Style

Editorial, Vertical, Commercial, Desaturated

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Denim (70%)
Cream (30%)

Background

Textured Backdrop

Context

Advertising Campaign