Fall 2023 Japan Men's Ad Campaign 2023

Description

This image from the Loewe Fall 2023 Japan Men's Ad Campaign features talent Kenshi Yonezu captured in profile from behind. He wears a pale yellow button-down shirt fitted with large, sculptural black wings attached to the back. The lighting is soft and directional against a neutral background, highlighting the textural detail of the feather-like wing structure. The campaign creative direction is led by Jonathan Anderson, with photography by Arnaud Lajeunie.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Background

White Seamless

Context

Advertising Campaign