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ProjectBrand Identity
Large outdoor advertising banner on a brick building exterior featuring bold colourful typography spelling work fearlessly

Brand Identity 2023

Associated creatives

Studio Gonzalo Hergueta
Studio Gonzalo HerguetaGraphic Design
Without
WithoutGraphic Design
OKTO
OKTOGraphic Design
Studio Bruch
Studio BruchGraphic Design
Daily Dialogue
Daily DialogueGraphic Design
Baillat Studio
Baillat StudioGraphic Design
Pentagram
PentagramGraphic Design
Order
OrderGraphic Design

Tags

outdoor advertising banneradvertising bannerbuilding bannergraphic typographybold typographybuilding exterior

Description

A large outdoor advertising banner is mounted on the facade of a multi-story brick building, displaying bold graphic typography with the words work fearlessly in vibrant black, blue, yellow, green, and purple color blocks. The composition captures the urban architectural setting with surrounding brick and stone buildings under daylight. The brand identity project by Little Spain utilizes clean graphic design and high-contrast signage on an exterior wall.

Style

Horizontal, Commercial, Clean, Graphic

Color

Jet Black (50%)
Sky Blue (20%)
Emerald (20%)

Background

Residential Building

Context

Out of Home (OOH)