Limón Brand Identity 2021

About

This brand identity project for Limon features yellow paper shopping bags prominently displayed on a neutral textured surface. Bold green typography reading Fresh Catch is printed across the front of the bags, accompanied by smaller Limon branding at the top. The scene is illuminated by harsh directional sunlight casting sharp diagonal shadows across the composition from above. The overhead perspective highlights the crisp paper texture and vibrant colour contrast between the yellow packaging and green text.