Summer 2024 Ad Campaign 2024

Description

This fashion campaign image for Lidee Woman's Summer 2024 collection features a model styled in a dramatic pleated navy blue dress with heavily textured, cascading ruffled cape sleeves and sculptural metallic earrings. The portrait is captured outdoors with soft natural lighting, showcasing the intricate plissé pleating and rich fabric movement against a muted stone background. Photography is credited to Jacqueline Giltrow, with hair by Eleven Australia and makeup by Brittany Mason.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Garden

Context

Advertising Campaign