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  • ·Lidee Woman Summer 2024 campaign black dress portrait
Brand
L’idee Woman
ProjectSummer 2024 Ad Campaign
Model standing in a long black pleated halter dress beside a white bust sculpture in a wood-paneled library interior.

L’idee Woman Summer 2024 Ad Campaign 2024

Associated creatives

Catinella
CatinellaAgency
Cheyne Tillier-Daly
Cheyne Tillier-DalyDirector & Cinematographer
Jacqueline Giltrow
Jacqueline GiltrowPhotographer
Lucy Markovic & Samira Philipsen
Lucy Markovic & Samira PhilipsenModels
Eleven Australia
Eleven AustraliaHair
Brittany Mason
Brittany MasonMakeup
Villa Nemora
Villa NemoraLocation
Tuscany
TuscanyLocation

Tags

woman in black pleated dressblack pleated dresspleated dressblack dresswoman standinghalter dress

Description

A model stands gracefully in a full-length black pleated halter dress for the Lidee Woman Summer 2024 ad campaign, captured by photographer Jacqueline Giltrow. She poses next to a white marble bust resting on a dark wooden pedestal inside a stately wood-paneled library with floor-to-ceiling bookshelves and patterned tile flooring. The lighting is soft and warm, highlighting the texture of the pleated fabric and the classical architectural details of the room. Hair styling was provided by Eleven Australia and makeup by Brittany Mason, creating a refined and elegant aesthetic.

Style

Vertical, Commercial, Warm, Polished

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (70%)

Background

Library

Context

Advertising Campaign