Brand
ProjectSummer 2024 Ad Campaign

L’idee Woman Summer 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This editorial portrait for the L'idee Woman Summer 2024 Ad Campaign features a woman captured from behind in a dramatic pose, showcasing a flowing black pleated cape dress with a tie detail at the neckline. She wears dark hair pulled back sleekly, complemented by polished gold hoop earrings and refined makeup with red lips. The shot is set against a dark wooden library interior with softly blurred bookshelves visible in the background. The lighting creates subtle highlights across the textured fabric and her profile, producing an elegant and cinematic mood.
Style
Editorial, Vertical, Cinematic, Monochrome
Techniques
Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Jet Black (80%)
Gold (20%)
Background
Library
Context
Advertising Campaign
