Brand
Chitose Abe,
Associated creatives
Tags
Description
This monochrome fashion campaign photograph features a young male model walking confidently across a city street. He wears a layered bomber jacket and relaxed-fit denim jeans with his hands in his pockets. The background shows a bustling urban environment with buildings, parked vehicles, and pedestrian crossings captured in a gritty, high-contrast photographic style. Large graphic text branding for Levi's and Sacai is overlaid on the lower left of the frame. The image was captured by photographer Craig McDean with styling by Karl Templer as part of the Levi's x Sacai Spring 2025 Campaign.
Style
Editorial, Vertical, Monochrome, Gritty
Techniques
Analogue / film, Natural light
Industries
Luxury Fashion Houses
Color
Charcoal (50%)
Jet Black (50%)
Background
Street
Context
Advertising Campaign