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ProjectBrand Identity
Close-up portrait of a woman with wet dark hair resting her head on her arms against a pale neutral background for Lesse.

Brand Identity 2019

Associated creatives

Natasha Mead
Natasha MeadGraphic Design

Tags

woman resting head on armswoman portraitresting womanwet dark hairdark hairwoman with wet hair

Description

This close-up portrait features a woman with wet dark hair resting her head on her arms against a minimalist pale blue-grey background. The lighting is soft and natural, emphasizing natural skin texture and subtle freckles. The typography at the top reads LESSE, accompanied by clean layout elements associated with the brand identity project designed by Natasha Mead.

Style

Editorial, Horizontal, Warm, Clean

Techniques

Natural light

Industries

Skincare

Background

Grey Seamless

Context

Advertising Campaign