Brand
ProjectURBAN RELAXED 24

Lefties URBAN RELAXED 24 2024
Associated creatives
Tags
Description
This monochrome fashion campaign image for Lefties features a female model posing in a casual outfit consisting of a matching track jacket and wide-leg trousers, layered over a fitted top. She wears a baseball cap, and her long dark hair streams dynamically to one side. The setting includes draped fabric backgrounds and a reflective floor surface. The high-contrast black-and-white grading emphasizes texture and form.
Style
Editorial, Vertical, Monochrome, Gritty
Techniques
Analogue / film
Industries
High Street Fashion
Color
Medium Grey (100%)
Background
Textured Backdrop
Context
Advertising Campaign

