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Brand
Lefties
ProjectModern Basics
Close-up of a young man wearing a light grey zip-up hoodie against a neutral dark grey studio backdrop.

Lefties Modern Basics 2024

Associated creatives

Adrian Catalan
Adrian CatalanPhotographer
Paul Fontanier
Paul FontanierModel

Tags

young man wearing grey zip up hoodiegrey zip up hoodiezip up hoodiegrey hoodiehoodieyoung manman

Description

This fashion campaign image for Lefties Modern Basics features a young male model wearing a light grey zip-up hoodie with matching joggers. The subject is positioned in the foreground against a solid dark grey studio backdrop. Soft, even studio lighting highlights the texture of the cotton-blend fabric and the clean minimalist aesthetic of the collection. Photographed by Adrian Catalan, the portrait emphasizes everyday casual style and wardrobe essentials.

Style

Vertical, Commercial, Clean

Industries

High Street Fashion

Color

Medium Grey (90%)
Pure White (10%)

Background

Grey Seamless

Context

Advertising Campaign