ProjectBrand Identity

Brand Identity 2023
Associated creatives
Tags
Description
This behind-the-scenes image captures a film production setup for the Leeds International Festival of Ideas brand identity project. A camera operator stands behind a tripod-mounted camera in the foreground, facing a central subject in an industrial studio environment. Large vertical screens display colorful, glowing abstract digital graphics on either side, illuminating the space with vibrant purple, pink, and blue light. Overhead studio lighting and exposed brick walls complete the atmospheric, multi-layered composition.
Style
Editorial, Horizontal, Monochrome, Neon
Techniques
Low-key / chiaroscuro
Industries
Festivals & Events
Color
Jet Black (50%)
Cobalt (30%)
Hot Pink (20%)
Background
Set-dressed
Context
Backstage / Behind the Scenes