Brand
ProjectChili Crisp
GREY Hong Kong, Agency / Creative,
Associated creatives
Tags
Description
This commercial video for Lee Kum Kee Chili Crisp oil features a man and a woman in a domestic kitchen enjoying dumplings seasoned with chili crisp. The spot highlights close-up shots of the product jar, dynamic food preparation sequences, and engaging interactions between the two actors. Warm, natural lighting enhances the cozy kitchen environment while vibrant food close-ups emphasize texture and flavor. Created by GREY Hong Kong for the Chili Crisp project.
Style
Horizontal, Commercial, Warm, Clean
Industries
CPG / Packaged Food
Color
Crimson (50%)
Jet Black (30%)
Background
Living Room
Context
TVC / TV Commercial