Le Puzz Brand Identity 2021

Description

This still life composition features a high stack of bright yellow Le Puzz puzzle boxes as the central hero object, surrounded by colorful fresh produce and packaged goods on a pale pink kitchen counter. A large head of radicchio with vibrant purple leaves sits upright beside a box of light brown sugar, while small green pattypan squashes, loose cherries, cherry tomatoes, and a small glass bowl of cherries are arranged across the foreground. Additional props include canned tomatoes, a bottle of apple cider vinegar, and a small matchbox, creating a playful and nostalgic kitchen table setting. The soft, even lighting highlights the tactile packaging textures and glossy product surfaces against a domestic kitchen background with white cabinetry.

Style

Horizontal, Commercial, Warm, Retro

Techniques

Natural light

Industries

CPG / Packaged Food

Color

Background

Kitchen

Context

Advertising Campaign