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Orange string-and-button envelope with bold white typography reading wax rests on concrete under harsh sunlight.

LCBA Brand Identity 2024

About

This brand identity project for LCBA showcases a vibrant orange string-and-button envelope featuring bold white typography and a barcode detail, accompanied by matching stationery. The items rest on a light grey textured concrete surface under harsh directional sunlight that casts sharp, geometric shadows. The composition employs a clean, minimalist layout with strong graphic contrast. The design reflects a modern corporate aesthetic with tactile paper textures.

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Background

Concrete Texture

Context

Advertising Campaign
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