Laura Procaccini Brand Identity 2022

Description

This short video showcases the brand identity for Laura Procaccini, featuring a clean tan paper card nestled amidst lush green tropical palm leaves. Natural sunlight casts diagonal shadows across the surface, highlighting the crisp typography of the brand name. The composition employs stark contrast between the warm neutral card and the vibrant, textured foliage background. Created as part of the Brand Identity project, the piece emphasizes tactile materials and natural lighting.