Brand
ProjectLABUBU LETTERS
TBWA LABUBU LETTERS 2026
Associated creatives
Tags
Description
This presentation video titled Labubu Letters by TBWA examines ascending Chinese global brands and cultural phenomena. The piece features dynamic typography, motion graphics, graphic design layouts, and interspersed imagery highlighting various Chinese brands, products, and consumer trends. The clean, modern design incorporates bold headers, structured framing, and a professional aesthetic throughout.