Fellow LA,

Description

This video for LAB Golf project ALE showcases the meticulous manufacturing, engineering, and design process behind precision golf putters. Artisan craftsmen are shown working in a workshop setting, inspecting components, calibrating parts, and testing alignment on a green. The cinematic footage captures the intricate details of metalwork, laser etching, and product assembly.

Style

Horizontal, Cinematic, Monochrome, Gritty

Techniques

Analogue / film

Industries

Golf

Color

Background

Warehouse

Context

Advertising Campaign, Brand Film / Corporate Video