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ProjectBrand Identity
Three smartphones displaying social media stories with graphic design, illustration, and photography for L'altro Frenchie.

Brand Identity 2024

Associated creatives

Abmo
AbmoGraphic Design
Abmo
AbmoIllustration
Atelier Bulk
Atelier BulkPrint
Atelier Penso
Atelier PensoMenu

Tags

smartphone screensocial media storybrand identitygraphic designmobile UI illustration

Description

This project showcases the brand identity and social media design for L'altro Frenchie, displayed across three smartphone screens against a deep burgundy background. The visual language incorporates minimalist line illustrations of diners, clean typography with headings like don't touch my gnudi and old new recipes, and curated food photography featuring dishes on white scalloped plates. Created with contributions in graphic design, illustration, and print by Abmo, Atelier Bulk, and Atelier Penso, the visual assets combine warm ochre, muted olive, and cream tones to establish a distinct hospitality aesthetic.

Style

Horizontal, Commercial, Clean

Techniques

Typography, UI illustration

Industries

Restaurants

Context

Social Media / Short Form Video