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BrandKortrijk
ProjectBrand Identity
Open book layout featuring typography text columns on the left and a coloured map graphic on the right page.

Kortrijk Brand Identity 2020

Associated creatives

Ward Heirwegh
Ward HeirweghGraphic Design

Tags

brand identity publicationbrand identitypublication designgraphic design layoutgraphic designcartographic mapmap graphictypography texttext columns

Description

This spread from the Kortrijk brand identity publication showcases clean graphic design principles with structured text columns and detailed cartographic visualisations. The left page features formatted serif typography with numbered section headers discussing urban development and business strategy. The right page displays an intricate regional map highlighted with red, blue, and purple shaded zones alongside a structured legend explaining infrastructure classifications. Ward Heirwegh designed the layout, incorporating balanced margins and clear typographic hierarchy across both pages.

Style

Editorial, Horizontal, Clean, Minimalist

Techniques

Typography, Infographics

Color

Pure White (70%)
Charcoal (30%)

Background

Paper Texture

Context

Editorial