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Brand
Nike
ProjectKobe Strings

Nike Kobe Strings 2023

Associated creatives

ALTERED.LA
ALTERED.LAProduction
ALTERED.LA
ALTERED.LARepresentation / Agent

Tags

kobe bryantkobe bryant talkingkobe bryant interviewman talkingblack man speaking

Description

This video features professional basketball player Kobe Bryant speaking directly to the camera while manipulating a web of strings between his hands. He wears a dark jacket against a bright, softly lit indoor background. The dialogue explores the philosophy of athletic footwear design and performance. The production employs clean framing and natural lighting to emphasize the speaker's expressive gestures and commentary.