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Brand
Kidney Research
ProjectMar 22 TVC

Kidney Research Mar 22 TVC 2025

Associated creatives

AdSmart from Sky
AdSmart from SkyAgency / Creative

Tags

man speaking in interviewman speakingman in plaid shirtplaid shirtwhite t shirtsilver chain necklaceadult man

Description

This TV commercial video produced for Kidney Research UK features interviews with patients and specialists discussing kidney disease in an industrial loft interior. The sequence includes multiple speakers addressing the camera directly with lower-third text identification against exposed brick and large windows. Soft natural lighting illuminates the subjects as they share personal medical experiences and statistics regarding kidney failure. The campaign creative was handled via AdSmart from Sky as part of the Mar 22 TVC project.