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Brand
KIDMAN
ProjectKIDMAN 2025 Campaign
Model Beauïse Genç with slicked-back hair and bold red lipstick wearing a black off-the-shoulder top against a grey studio backdrop.

Benjamin Grillon, Creative Director,

Associated creatives

Mark Abegg de Boucherville
Mark Abegg de BouchervillePhotographer
Benjamin Grillon
Benjamin GrillonCreative Director
Ondine Azoulay
Ondine AzoulayFashion Editor/Stylist
Lisa Michalik
Lisa MichalikMakeup Artist
Maxime Valentini
Maxime ValentiniCasting Director
Beauïse Genç
Beauïse GençModel

Tags

beauïse gençmodel beauïse gençwoman looking at camerawoman with red lipstickred lipstickbold red lipsblack off the shoulder topoff the shoulder topblack topslicked back hair

Description

Model Beauïse Genç poses in a studio portrait for the KIDMAN 2025 Campaign, photographed by Mark Abegg de Boucherville with creative direction by Benjamin Grillon and styling by Ondine Azoulay. She wears a structured black off-the-shoulder top paired with slicked-back dark hair and a defined red lip look created by makeup artist Lisa Michalik. The composition is captured against a neutral grey seamless backdrop using soft, balanced beauty lighting that accentuates her facial structure and collarbones.

Style

Editorial, Vertical, Clean, Minimalist

Techniques

Beauty Light

Industries

Designer Fashion

Color

Jet Black (30%)

Background

Grey Seamless, Sports Venue

Context

Advertising Campaign