Brand
ProjectNew Breed of Hybrid - 30"
Daniel Fletcher,
Associated creatives
Tags
Description
This 30-second commercial video for Kia Australia, titled New Breed of Hybrid, features cinematic sequences blending mythical centaurs with modern automotive design. The narrative opens in a dense, mossy forest where centaurs roam among tall trees, before transitioning to wide dry grassland vistas under daylight. A muscular male centaur with long hair and a beard races dynamically alongside a green SUV across uneven terrain. The visual style utilizes desaturated color grading, natural lighting, and high-energy pacing, complemented by sound design and post-production visual effects.
Style
Horizontal, Cinematic, Desaturated
Techniques
VFX / visual effects
Industries
Luxury Automotive
Color
Charcoal (50%)
Olive (50%)
Background
Forest
Context
TVC / TV Commercial