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  • ·KFC Bucket campaign video featuring family dinner
Brand
ProjectBucket

Filmgraphics, Production,

Associated creatives

Tags

Description

A commercial video created for the KFC Bucket project by Ogilvy Sydney, with production by Filmgraphics. The scene is set in a dimly lit dining room in April 1968, where an elderly woman and a young boy are seated across from each other at a long dark wood dining table, quietly cutting their food with knives and forks. The room features dark tones, patterned curtains, and traditional tableware, creating a subdued atmosphere until a man enters holding a bucket of KFC chicken.

Style

Horizontal, Cinematic, Desaturated, Warm

Techniques

Low-key / chiaroscuro

Industries

Fast Food

Color

Jet Black (50%)
Camel (30%)
Pure White (20%)

Background

Living Room

Context

TVC / TV Commercial