Kenneth Cappello, Photographer, Los Angeles

Description

This dynamic advertising campaign image features a smiling Black woman with voluminous dark curly hair posing playfully against a solid turquoise background. She wears a black and white athletic top with shorts and sneakers. The composition is divided by a central black vertical banner containing large turquoise typographic text reading Kiss My Airs, accompanied by the Nike logo and slogan. On the right side, an extended arm holds up a grey Nike Air VaporMax sneaker with a white swoosh and a distinct purple kiss graphic on the heel. The lighting is bright and even, highlighting the vibrant color contrast between the turquoise backdrop and the black central panel.

Style

Horizontal, Commercial, Saturated, Clean

Industries

Sportswear

Color

Background

Solid Colour

Context

Advertising Campaign