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Brand
ABC News
ProjectKeep Asking

ABC News Keep Asking 2026

Associated creatives

Rumble Studios
Rumble StudiosMusic / Sound

Tags

promotional video campaignabc news campaignkeep asking campaigntext projection on housecash register receipt textocean buoy floating

Description

This promotional video campaign for ABC News titled Keep Asking presents a series of conceptual vignettes touching on environmental and economic themes. The sequence includes floating oceanic markers, printed cash register receipts posing timely questions, and large-scale text projections onto residential exteriors. The cinematography employs warm interior garage lighting contrasted against cool twilight exteriors and water scenes. The pacing is deliberate, building an investigative tone supported by sound design from Rumble Studios.