Katholino Brand Identity 2025

Description

A woman stands on a black step ladder applying large yellow typographic letters to a vibrant pink wall as part of a brand identity project for Katholino designed by EIGA. The bold, playful lettering spells out German words across three horizontal rows, accompanied by black and white illustrated cutouts including animals, a butterfly, and a heart placed along the wall and scattered across the concrete floor. The lighting is bright and even, highlighting the clean graphic elements and the casual blue t-shirt and jeans worn by the woman during the installation process.

Style

Artistic, Vertical, playful, Clean

Techniques

Typography, Natural light

Color

Background

Coloured Seamless, Factory

Context

Advertising Campaign, Website / Web