ProjectLoafer Bag Ad Campaign

Loafer Bag Ad Campaign 2025
Associated creatives
Tags
Description
This vertical advertising image for the JW Anderson Loafer Bag ad campaign features model John Malkovich reclining on a vintage upholstered white and gold couch. He wears a textured brown and black patterned knit sweater with dark trousers, gesturing upward toward a pale panelled wall. The composition is captured with soft, natural lighting, creating an elegant and refined aesthetic. The campaign was photographed by Heikki Kaski and styled by Benjamin Bruno.
Style
Vertical, Commercial, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Chocolate (50%)
Jet Black (30%)
Cream (20%)
Background
Hotel Room
Context
Advertising Campaign
