Loafer Bag Ad Campaign 2025

Description

Editorial portrait from the Loafer Bag ad campaign for J.W. Anderson, photographed by Heikki Kaski and styled by Benjamin Bruno. A woman with long brown hair stands against a pale, paneled interior wall next to a dark wooden console table. She wears a navy blue knitted sweater featuring horizontal white stripes across the lower torso and buttons along the sleeve, paired with a textured grey tweed skirt tied at the waist. Her left hand rests on a dark green structured leather handbag placed on the console. The lighting is soft and ambient, creating an understated studio atmosphere with vertical typography reading JW ANDERSON along the left side of the frame.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Hotel Lobby

Context

Advertising Campaign