BrandCalvin Klein
ProjectSpring 2024 Ad Campaign
Calvin Klein Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
A studio portrait featuring Jungkook in the Calvin Klein Spring 2024 ad campaign. He is captured from the chest up, wearing a plain black hooded sweatshirt which he holds up to reveal his midriff and the branded waistband of his light wash denim jeans. The subject looks directly into the camera with a neutral, steady expression. The composition is set against a stark, high-key white background, emphasizing the contrast between the dark hoodie and the bright studio lighting. The brand logo is visible on the denim waistband and in the bottom corner of the frame.
Style
Editorial, Portrait, Commercial
Techniques
Studio strobe, High-key
Industries
Luxury Fashion Houses