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  • ·Jordan Why Not 5 Behind The Design Campaign
Brand
Jordan
ProjectWhy Not 5s

Golden LA,

Associated creatives

Golden LA
Golden LAProduction
Ghost Pistols
Ghost PistolsAgency / Creative
Mophonics
MophonicsMusic / Sound

Tags

young boy holding sneakeryoung boyboy holding sneakerbasketball sneakerjordan sneakersneaker

Description

This dynamic video commercial for Jordan titled Why Not 5 features a young boy exploring the design details of the Why Not 5 basketball sneaker. Set against virtual basketball courts and graphic landscapes, the video highlights the sneaker construction with playful graphics and fast cuts. The young protagonist showcases the footwear features from multiple creative angles. The production combines live action with animated elements and vibrant colour grading.